Jellies, you know, the shoes made of PVC plastic- in various shapes and styles sometimes infused with glitter are coming back, for like the 4th time.
Here is a little history on Jellies:
Jellies were designed after WWII when there was a shortage of leather in Europe. All the Italians were freaking out and major Italian factories were fighting against each other with golf clubs from Scotland over the last few bits of leather to make their shoes and sustain their factories.
In fact, this leather shortage was getting so bad that people were walking around barefoot….
By the way, is that guy in the back wearing a sack of potatoes on his head?
Anyway, the leather shortage was a real problem so they had to find other materials to use to create shoes…
PVC Plastic! = Flexible, relatively durable, and inexpensive!
And Jellies were born. They were a hit in the 80’s, came back around in the 90’s, I remember wearing them a ton as a kid and LOVED them because of the glitter- even though they sometimes gave me blisters.
They came “in” and “out” again briefly a couple spring seasons and now they are “in ” again.
So you ask…who is doing Jellies for under $100?
Kate Spade = $63 (Zappos)
Michael Kors = $63 (Zappos)
Stuart Weitzman = $99 (Zappos)
Tory Burch = $95 (Nordstrom)
How about who is doing Jellies for under 200?
Givenchy = $170 (Saks)
Cesare Paciotti = $128 (Zappos)
Jimmy Choo = $175 (Nordstrom or Saks)
Ralph Lauren Karly Jelly Sandal = $195 (endless.com)
Chloe Flat Jelly Sandal = $125 (Saks)
Those are the ones that stuck out to me but I’m sure you can find much more for less that are equally as adorable!
And last but not least my favorites with the heel by Melissa which are “Jellies” but made from 99.9% ]recycled plastic!!
She also does these cute little numbers with a heel as well….
Again, I’m a fan.
Tall Short Girl